Propositions Manager, Differentiation in Tech

Why this job matters

At EE, we thrive on innovation. Our Marketing department is at the forefront of creating and implementing cuttingedge strategies that drive our business forward. You'll have the opportunity to work on exciting projects that push the boundaries of creativity and technology, ensuring that we remain leaders in the industry.

Our Marketing department fosters a collaborative culture where teamwork and mutual support are highly valued. You'll work alongside talented professionals from various disciplines, including product development, sales, and finance, to bring innovative ideas to life. We believe that the best results come from combining diverse perspectives and expertise.

As part of our Marketing team, you will have the opportunity to influence the strategic direction of the company. You'll be involved in high-level decision making processes and have a voice in shaping our long-term vision and goals. Your insights and ideas will be valued and can drive significant change within the organization.

Working in the Gaming and Consumer Electronics industries means being part of a dynamic and fast paced environment. You'll be at the cutting edge of technological advancements and market trends, ensuring that no two days are the same. This ever evolving landscape provides endless opportunities for creativity and innovation.

We put our customers at the heart of everything we do. In the Marketing department, you'll play a key role in understanding and anticipating customer needs, creating products and campaigns that resonate with our audience. Your work will help us build strong relationships with our customers and deliver exceptional value.

As the Propositions Manager (Differentiation in Tech), you will play a crucial role in driving the success of the EE proposition across all product categories. By owning the strategy and proposition, you will ensure that our offerings meet market demands and exceed customer expectations. This role is essential for delivering innovative and competitive products, managing all proposition launches, and contributing significantly to the growth and profitability of EE. Your leadership and strategic vision will be key in maintaining our position as a market leader in the Consumer Electronics industry.
 

What you’ll be doing

• Conduct in-depth market research to understand consumer preferences, competitive landscape, and emerging trends in Service & Loyalty across the Consumer Electronics market.
• Develop and execute comprehensive strategies for differentiated Tech propositions that supports all major product categories, aligning with overall business objectives and market trends.
• Create compelling value propositions for Tech, highlighting their unique features and benefits to attract and retain customers.
• Lead and manage all leading Tech proposition launches, coordinating with cross-functional teams to ensure timely and successful market introductions.
• Own the profit and loss responsibility for Tech propositions, ensuring financial targets are met through effective pricing, cost management, and sales strategies.
• Build and maintain strong relationships with suppliers and partners, negotiating favourable terms and ensuring high quality product offerings.
• Work closely with sales teams to develop effective go-to-market strategies, promotional activities, and sales incentives.
• Track and analyze the performance of Tech propositions, using data driven insights to make informed decisions and drive continuous improvement.
• Identify opportunities for innovation in product development and enhancements, ensuring our products stay ahead of the competition.
• Ensure all products comply with relevant regulations and industry standards, minimizing risks and maintaining high standards of quality.
• Gather and analyze customer feedback to inform product development and improve the overall customer experience.
• Prepare detailed reports and documentation on product performance, market trends, and strategic initiatives.

The skills and experience you will have under your belt

Skills:

• Ability to think creatively and innovatively to develop unique Tech propositions and stay ahead of market trends.
• Entrepreneurial mindset, with a thirst for identifying market opportunities and driving business growth
• Deep customer orientation with the ability to translate customer needs into valuable product features and propositions.
• Excellent analytical skills for conducting market research and interpreting data to inform strategic decisions. 
• Strong skills in developing and executing strategies for proposition development, aligning with business goals and market demands.
• Indepth understanding of P&L management, with the ability to drive profitability through effective pricing, cost control, and sales strategies.
• Proven project management skills, with the ability to lead complex product launches and coordinate crossfunctional teams.
• Strong verbal and written communication skills for presenting ideas, negotiating with partners, and collaborating with internal teams.
• Expertise in negotiating with suppliers and partners to secure favorable terms and highquality products.
• Understanding of relevant regulations and industry standards related to service & loyalty propositions across all categories
• Strong leadership skills and the ability to work effectively with crossfunctional teams.

Experience:

• Strong experience in product management, with a focus on service & loyalty or related propositions
• Track record of identifying and implementing innovative solutions in product development.
• Demonstrated success in leading and managing proposition launches, particularly in Consumer Electronics & Tech 
• Proven experience managing financial performance of propositions, with a track record of driving profitability and growth.
• Experience conducting market research and using insights to drive product development and strategic decisions.
• Experience gathering and applying customer feedback to inform product improvements and enhance the customer experience.
• Experience managing relationships with suppliers and partners, ensuring highquality product offerings and favorable terms.
• Proven experience working closely with sales teams to develop gotomarket strategies and drive sales performance.
• Familiarity with regulatory requirements and industry standards related to service & loyalty in the consumer electronics market
• Experience in monitoring and analyzing product performance to drive continuous improvement.

What's in it for you? What are the benefits?

At BT, we entertain, educate and empower millions of people every single day. We’re a brand built on connecting people – whether that’s friends, family, businesses or communities. Working here, you’ll receive an attractive salary and a range of competitive benefits, but – more than that – you’ll be joining an ambitious organisation with a culture of togetherness, collaboration and inclusivity, that takes a genuine and proactive interest in your progress and development. 

• Competitive salary
• 25 days annual leave (plus bank holidays)
• 10% on target performance bonus
• Life Assurance
• Pension scheme if you pay in 5% BT will pay in an additional 10%
• Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.
• 50% off EE mobile pay monthly or SIM only plans
• Exclusive colleague discounts on our latest and greatest BT broadband packages
• BT TV, including TNT Sport and the NOW Entertainment membership, and 25% off NOW Sport, Cinema and Kids
• 50% discount for friends and family on EE SIM only plans
• World class training and development opportunities
• Volunteering days so you can give back to your local community

BT is an equal opportunities employer. We’re working hard to create an inclusive working environment, where people from all backgrounds can succeed. We want to make sure your recruitment experience is the best it can be – so, if you’re selected for an interview, please let us know if there’s any adjustments we can make that would be helpful for you.

Our leadership standards

Looking in:
Leading inclusively and Safely
I inspire and build trust through self-awareness, honesty and integrity.
Owning outcomes
I take the right decisions that benefit the broader organisation.

Looking out:
Delivering for the customer
I execute brilliantly on clear priorities that add value to our customers and the wider business.
Commercially savvy
I demonstrate strong commercial focus, bringing an external perspective to decision-making.

Looking to the future:
Growth mindset
I experiment and identify opportunities for growth for both myself and the organisation.
Building for the future
I build diverse future-ready teams where all individuals can be at their best.