Brand Manager - 12 month fixed term contract

Why this job matters

Our brands are worth millions and it needs people with passion, energy and dedication to evolve it, protect it and ensure its values run through everything we do.   
  
In the Brand Manager role,  you will work with all areas of the business being their go-to person for advice on our brands. That could be working with our advertising team on the latest TV ad; you could be making sure the right messages go out to our customers; or working with internal comms on the latest live event guiding them all on the best ways to use our assets and helping solve creative problems. You will also helping to develop our brands ensuring they are constantly evolving and remaining relevant to our customers and products.  
  
This is a varied and you will be supported by a fun loving creative bunch of people who really care about our brands and how they are perceived.   

What you’ll be doing

• Responsible for embedding our brand vision, brand experience, the identity, and creative platform into everything we do.
• Establish and lead robust brand governance processes, ensuring full compliance with EE brand guidelines and principles.
• Provide expert creative consultation and sign-off across all communications—spanning external, internal, events, retail, indirect, digital, devices, and training.
• Own and evolve our brand guidelines and principles
• Manage the creation, distribution, and ongoing development of brand assets and guidelines.
• Build strong, collaborative relationships with stakeholders across the business, supporting a wide range of brand-led projects.
• Partner with internal teams and our branding agency to continuously enhance how our brand is delivered and experienced.
• Develop and deliver campaign support packs tailored to channel needs.
• Collaborate with the Trademarking team to safeguard our brand identity.
• Lead the development and delivery of brand inductions, including a structured ‘sign-up’ process for future sessions.
• Work closely with the strategy team to ensure new products, services, and partnerships align with our brand vision.
• Mentor and support the Assistant Brand Manager

What we're looking for

• A confident and collaborative team player with a passion for marketing and branding.
• Strong brand understanding and experience mandatory
• Demonstrated experience in the creative briefing process and problem-solving within marketing communications.
• In-depth knowledge of the creative process and how brand assets can drive business value.
• Demonstrated success in delivering impactful brand and marketing initiatives.
• Strong relationship-building skills with the ability to engage and influence stakeholders across all levels of the business.
• Decisive and proactive, with the ability to take ownership and build consensus around key decisions.
• Highly organized and adaptable, able to manage multiple projects and meet tight deadlines in a fast-paced, delivery-focused environment.
• Solid understanding of the full marketing mix and brand strategy, including visual identity, brand experience, and corporate identity.
• Commercially and creatively astute, with excellent judgment in evaluating creative work.
• A keen eye for design and strong copywriting skills.
• Exceptional written and verbal communication skills.
• Previous experience in managing and developing a team
• Strong planning and organizational skills.
• Committed to delivering results through collaboration and innovation.
• Recognised qualifications in design, design management, or marketing communications desirable

Benefits

• Annual on target bonus 10% (based on both personal and company performance)
• BT Pension scheme; minimum 5% employee contribution, BT contribution 10%
• 25 days annual leave + 8 bank holidays with the option to buy up to one week's work of your contracted hours. This will also increase with service.
• 2 weeks carer’s leave
• From January 2025, all parents welcoming a new child will be eligible for our new Family Leave policy. You will receive 18 weeks at full pay, eight weeks at half pay and 26 weeks at the statutory rate. It is for all parents, no matter how your family is made.
• Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more.
• Life Assurance (4 x life cover pay)
• Exclusive colleague discounts on our latest and greatest BT broadband packages
• 50% off EE mobile pay monthly or SIM only plans and 50% discount for friends and family on EE SIM only plans.
• My Discounts gives colleagues access to unbeatable savings on everyday purchases at hundreds of retailers.
• Discounted EE TV including TNT Sport and the NOW Entertainment membership.
• Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.
• Volunteering days so you can give back to your local community.
• Brand new electric vehicle salary sacrifice arrangement, known as ‘My EV.’
• 24/7 private virtual GP appointments for UK colleagues