Assistant Brand Manager - 6 month fixed term contract
One Braham (4140), London, United Kingdom
London
3 days in the office, 2 days remote
Why this job matters
Our brands are worth millions, and it needs people with passion, energy and dedication to evolve it, protect it and ensure its values run through everything we do.
In this role you will work with all areas of the business being their go-to person for advice on our brands. That could be working with our advertising team on the latest TV ad; you could be making sure the right messages go out to our customers; or working with internal comms on the latest live event guiding them all on the best ways to use our assets and helping solve creative problems. You will also helping to develop our brands ensuring they are constantly evolving and remaining relevant to our customers and products.
This is a varied role and you will be supported by a fun-loving creative bunch of people who really care about our brands and how they are perceived.
What you’ll be doing
- Embed our brand vision, experience, identity, and creative platform across every area of the business, ensuring consistency and impact at every touchpoint.
- Establish and rigorously manage brand governance processes to ensure full compliance with EE brand guidelines and principles.
- Provide expert consultation and final sign-off on all communications—internal and external—across channels including events, retail, indirect, digital, devices, and training.
- Maintain and evolve our brand guidelines and principles, ensuring they remain relevant, accessible, and consistently applied.
- Oversee the creation, distribution, and evolution of brand assets, ensuring alignment with strategic goals and stakeholder needs.
- Build strong, collaborative relationships across the business, partnering on a wide range of projects to bring the brand to life.
- Responsible for building, evolving and delivering the brand inductions, establishing a ‘sign up’ process for future sessions.
- Work alongside the strategy team, to ensure that all product and service development and partnerships start to deliver against the brand vision
What we're looking for
- Comprehensive knowledge of branding disciplines, including brand strategy, visual identity, and brand experience.
- Understanding of the creative process and the strategic value of corporate identity as a business asset.
- Solid understanding of brand governance and creative processes, with hands-on experience managing brand assets.
- Passionate about branding and marketing, with a genuine enthusiasm for creating impactful brand experiences.
- Exceptional communication skills, both written and verbal, with the ability to tailor messaging to diverse audiences.
- Strong capabilities in planning, organisation, and project management, with a focus on delivering results.
- Proven ability to collaborate effectively across teams and influence stakeholders
- Confident decision-maker, comfortable navigating ambiguity and driving clarity.
- Experienced in creative briefing and problem-solving, with a sharp eye for design and detail.
- Copywriting expertise and a keen visual sensibility.
Benefits
- Annual on target bonus 10% (based on both personal and company performance)
- BT Pension scheme; minimum 5% employee contribution, BT contribution 10%
- 25 days annual leave + 8 bank holidays with the option to buy up to one week's work of your contracted hours. This will also increase with service.
- 2 weeks carer’s leave
- From January 2025, all parents welcoming a new child will be eligible for our new Family Leave policy. You will receive 18 weeks at full pay, eight weeks at half pay and 26 weeks at the statutory rate. It is for all parents, no matter how your family is made.
- Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more.
- Life Assurance (4 x life cover pay)
- Exclusive colleague discounts on our latest and greatest BT broadband packages
- 50% off EE mobile pay monthly or SIM only plans and 50% discount for friends and family on EE SIM only plans.
- My Discounts gives colleagues access to unbeatable savings on everyday purchases at hundreds of retailers.
- Discounted EE TV including TNT Sport and the NOW Entertainment membership.
- Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.
- Volunteering days so you can give back to your local community.
- Brand new electric vehicle salary sacrifice arrangement, known as ‘My EV.’
- 24/7 private virtual GP appointments for UK colleagues
About us
BT Group was the world’s first telco and our heritage in the sector is unrivalled. As home to several of the UK’s most recognised and cherished brands – BT, EE, Openreach and Plusnet, we have always played a critical role in creating the future, and we have reached an inflection point in the transformation of our business.
Over the next two years, we will complete the UK’s largest and most successful digital infrastructure project – connecting more than 25 million premises to full fibre broadband. Together with our heavy investment in 5G, we play a central role in revolutionising how people connect with each other.
While we are through the most capital-intensive phase of our fibre investment, meaning we can reward our shareholders for their commitment and patience, we are absolutely focused on how we organise ourselves in the best way to serve our customers in the years to come. This includes radical simplification of systems, structures, and processes on a huge scale. Together with our application of AI and technology, we are on a path to creating the UK’s best telco, reimagining the customer experience and relationship with one of this country’s biggest infrastructure companies.
Change on the scale we will all experience in the coming years is unprecedented. BT Group is committed to being the driving force behind improving connectivity for millions and there has never been a more exciting time to join a company and leadership team with the skills, experience, creativity, and passion to take this company into a new era.
A FEW POINTS TO NOTE:
Although these roles are listed as full-time, if you’re a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.
We will also offer reasonable adjustments for the selection process if required, so please do not hesitate to inform us.
DON'T MEET EVERY SINGLE REQUIREMENT?
Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.