Apply now »

System Downtime Notice

We regret to inform you that we're currently experiencing technical issues with our application process, particularly with document uploads. Our team is working diligently to resolve this matter and ensure a seamless application experience.

We understand your application is important, and we apologise for any inconvenience. Your progress is safe, and you can complete your submission when our systems are fully operational.

For immediate assistance or questions, contact us at Thank you for your patience, and we look forward to helping you pursue your career with us as soon as our application process is back to normal.

We appreciate your understanding and continued interest in BT Group.

Field channel marketing professional

Job Req ID:  22945
Posting Date:  21 Nov 2023
Function:  Product & Propositions

1 Braham Street, London, United Kingdom

Salary:  Competitive + Excellent Benefits

Hiring Manager: Dean Bowers

Hiring Manager: Jayne Smith

Career Grade: E

Internal Closing Date: 05/12/2023

Location: London, Birmingham, Manchester or Bristol

Why this job matters


As the Field Channel Marketing Professional you will use process implementation and research capabilities that support BT Group's marketing strategy, delivering intelligence, innovative research and segmentation as well as best in practice marketing tools, processes and technologies. You will be working on a segment-specific activities, understanding our sales enablement requirements and developing content that will help drive brilliant results. In this role you will collaborate closely with cross-functional teams, including Portfolio and Partner, Commercial, Sales and other marketing specialists to create compelling channel marketing activities. This will include communications, events and initiatives that drive results and upsell our portfolio to help improve ROI. 


What you'll be doing


  • Work with Commercial and Propositions to define and deliver the Field Channel marketing plans. The delivery of channel marketing activities will be part of this, improving Field customer growth by creating customer meetings, partner days, events and campaign toolkits. Other channel marketing activities you will do include supporting new proposition launches and promotions, and helping the Field Sales team create and close sales opportunities. 
  • Develop and deliver content for channel marketing campaigns, working cross-functionally with wider marketing teams to deliver the channel marketing plan. Use KPIs to optimise activity. 
  • Manage the Field Sales toolkit requests working closely with the Partnerships and Portfolio team.
  • Day-to-day management of the sales portal for the Field Sales team, working with Commercial and Propositions to ensure content is relevant and engaging. 
  • Brief agencies and in-house teams for the creation of content, as well as pipeline tracking and won revenue tracing programmes. 


The skills you'll need


  • Organisation and planning skills
  • Stakeholder management
  • Ability to work under pressure and to deadlines.
  • Strategic thinking - analyse market trends, audience needs, and competitor landscape, to develop effective customer engagement strategies. 
  • Customer centric thinking - understanding their pain points to tailor marketing messages.


What we expect to see on your CV


  • Previous experience in a B2B role, preferably within a marketing team. 
  • Experience in customer centric product content creation.
  • Have worked with a high performing sales team, either supporting or partnering.
  • Demonstrable commercial expertise encompassing the marketing lifecycle management.
  • Ability to manage and influence internal and external stakeholders. 




  • 10% on target bonus
  • 25 days annual leave + bank holidays (can buy extra).
  • Pension scheme (5% from you, 10% from BT)
  • Opportunity to purchase discounted BT shares.
  • Private healthcare and dental insurance. Health screening, healthcare cash plans, access to counselling and physiotherapy.
  • Season ticket loan, discounted Virgin experience days, financial education programmes. 
  • Discounted BT & EE products.
  • Access to 100s retail discounts ranging from groceries, travel, fashion, entertainment and more.


About Us


With over 175 years of heritage, BT is now the flagship business brand of BT Group. We’ve brought together our best people and capabilities into a B2B powerhouse serving 1.2 million business customers internationally.

We’re a global leader for secure connectivity and collaboration platforms for businesses of all shapes and sizes, from big household names and government departments, right through to sole traders and new start-ups. But it’s not just the technology that matters, it’s what it can do to help them build stronger, smarter, more secure businesses.

We value diversity and inclusion and believe in making a positive impact. We connect for good by championing digital inclusion and equipping people, businesses, and communities with digital skills to thrive.

As a member of our team, you will be part of an organisation that celebrates difference, fosters innovation and provides you with opportunities to be your best. With millions of businesses relying on us daily, joining BT means you can be part of a diverse and multi-skilled team that makes a significant impact to society.


Although these roles are listed as full-time, if you’re a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.


Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.

Apply now »